Wholehearted Business Transformation eGuide
Creating your ideal business and life beyond COVID-19
For a long time, I have been thinking about how we can move our world towards one that is kinder, more connected, and honours our planet with the love and respect it deserves. But it never seemed the “right” time to talk about it… people were too busy, too disconnected, too self-directed to think about these things.
The COVID-19 pandemic has provided us with a unique opportunity to press the “pause button” on our lives, and for many of us, it has allowed us to realise that our traditional measures of success – WEALTH, POWER and STATUS – are not really what matter most in life.
We’ve also discovered exactly how much of the richness of our lives depends on small, local businesses. How everyday interactions with our bakers, butchers and baristas make us feel part of a wider community. We are finally seeing how incredibly connected we are – to each other and to the amazing planet we call home – and we will NEVER take a hug for granted ever again!!
As small and micro business owners, we have power at the very grassroots level to transform our post-COVID society.
The Wholehearted Business Transformation eGuide introduces new, more “wholehearted” pillars of success – PURPOSE, PROSPERITY, JOY and ACTION, with ideas and tools to help small and micro business owners make the transition to a “new, better normal”. Together we can rebuild our economy and our lives into one that works not only for ourselves, but for all who call Earth home.
Are you ready?
Hi, I'm Cath Connell
Wholehearted Business Coach and Creator of Wholehearted Marketing
I often talk about Purpose in marketing and business - knowing your WHY – and WHY that matters.
It is MY Purpose to work with other small business owners to incorporate "wholehearted marketing" principles into their business practices. I love mentoring small business owners and joining them on their business journey as they implement their ideas, learn new skills and reach their goals.
My own small business journey has not always been smooth, but it has been incredibly fulfilling. With a little hindsight, I can see how many of the mistakes and challenges I faced in my early days in business were incredible learning experiences that I can now share with others. With over 20 years' industry experience, plus relevant business and marketing qualifications, I feel well positioned to support business owners on their own exciting business journeys – and hopefully help them avoid some of the nastier roadblocks and wrong turns that can hinder their success.
I believe that as small business owners we have an incredible opportunity to do great things in the world – not only within our businesses – but also in our families, communities and the world as a whole. I believe that together we can create a world where success is measured not by the size of our homes or the cars that we drive, but by how much happiness we share with others and how much joy and harmony we create in our lives and of those around us.
This is my dream, and WHY I created Wholehearted Marketing in first place.