Having an ideal customer profile or Avatar is a really important tool for understanding what your audience needs and how you can help them. How does yours rate?
I recently celebrated my 6th Biz Birthday. It’s a funny number – not one that we think of as being substantial or anything special, but to me it’s meaningful.
Co-working can be a real sanity saver for small business owners. But do we really need the funky office spaces to get all the benefits?
Social media has made it easier than ever to “market” our businesses, but it’s important to remember it’s not our only option!
Are you getting a return on investment from social media? If not, maybe it’s time to review your marketing strategy.
If you’re feeling the pressure to do something that just doesn’t feel right for you – Stop! Take time to think. Look for another way that works for you and your business.