![](https://wholeheartedmarketing.com.au/wp-content/uploads/2017/01/DB-Logo-RGB-HR-new.png)
duck’s back
duck’s back helps busy women adopt healthy, environmentally sound food and fitness practices, and live an ecologically sustainable, calmer and healthier life. Moira Tobin, its founder and owner, provides a range of personal training programs, gardening workshops and cooking demonstrations (as a Thermomix demonstrator).
Moira wanted a more organic brand image that fitted with her environmental values and communicated health and wellbeing. Spicycat Creative (now Wholehearted Marketing) designed a new logo, visual marketing materials, including social media and eNews banners, wellbeing planners, a digital eBook template and her website – visit ducksback.com.au.
![](https://wholeheartedmarketing.com.au/wp-content/uploads/2017/01/ducks-back-website.jpg)
![](https://wholeheartedmarketing.com.au/wp-content/uploads/2017/01/ducks-back-in-garden.jpg)
![](https://wholeheartedmarketing.com.au/wp-content/uploads/2017/01/ducks-back-planners.jpg)
![](https://wholeheartedmarketing.com.au/wp-content/uploads/2017/01/ducks-back-run.jpg)